Strategic Planning

I expected to learn about how hospitals move forward with their marketing.  However, strategic planning is about so much more than just marketing for one hospital.  It was interesting to learn about how healthcare organizations market their brand and plan for the future.  The group activity was fun as well.  It's interesting to look at how we could expand our little organization's reach into the other area.  It would have been also interesting to combine this activity with our budget lesson to see how strategic planning and budget work together to advance organizations.  Finally, I liked how this information is coming together for me.  I can see the bigger picture about many of the aspects of healthcare leadership.